It’s an exciting time for those of us who believe that corporate profits should never come at
the expense of children’s wellbeing. Teachers are pushing back against intrusive educational
technologies that profit off student data. Pundits and politicians are finally asking tough
questions about Big Tech. Parents are helping one another navigate the challenges of (not) giving
smartphones to pre-teens. And Silicon Valley executives are questioning whether the technologies
they’ve unleashed are really good for children.
You’ve helped make kids and commercialism a mainstream issue, and in this new climate, we’re
more effective than ever.
In just the past twelve months, CCFC has:
• Exposed how one of the world’s most powerful companies illegally collects children’s
sensitive data (p. 3).
• Launched a cross-disciplinary network of professionals who believe that reducing kids’
screen time is both necessary and possible (p. 6).
• Stopped a major toymaker from interfering in family relationships and spying on children
(p. 1).
• Organized experts, advocates, and parents to say “no!” to the first major social network for
young kids (p. 2).
• Convened the first-ever national conference dedicated to helping children and families
unplug from ad-supported screens (p. 7).
We’re challenging the myths that corporations make good caregivers and teachers, that saturating
kids in commercialism is an inevitable facet of modern life, and that face-to-face peer and family
relationships are a vestige of days past. We’re excited about the impact we’re having in Washington
and in state houses (p. 4), and we’re proud of the real changes CCFC members are making in their
classrooms (p. 7), communities (pp 8-9), and homes (p. 10).
We owe all of our success to you, our passionate and committed supporters. As you reflect on all
we’ve achieved together this year, we hope you’ll consider sharing our work with the people and
organizations in your community who are dedicated to supporting kids’ wellbeing. As you’ll see in
these pages, it takes collaboration, creativity, and strength in numbers to ensure that every child
gets the commercial-free time and space they deserve...
http://www.commercialfreechildhood.org/sites/default/files/devel-generate/rof/CCFC%20FY18%20Annual%20Report%20Final.pdf
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